"Big Butts, Thunder Thighs, Tomboy Knees" - Nike's New Ad Campaign Get's Em Talking

Nike -- in a move very much like the Dove commericials -- is featuring women athletes who have, well, more muscular features than the typical model used to sell apparel.

This has sparked a firestorm of emails and conversation. But sex does sell, according to a recent study. It drives men to spend money, and men are still the largest consumers of sports-related products.

But more to the point of the ad is this: it gets everyone talking about -- and thinking about -- Nike.

So, Nike wins.

More on this latter...

Eagles LB Trotter On Terrell Owens: "The Eagles Would Be Better With Him"

This was reported on ESPN today, and confirms what I've started to believe: the Philadelphia Eagles are a very dysfunctional organization. The tone is set from the top, and extends downward from there. This is true for any company: managment sets the culture.

The job of an athletic organization is to coax the best from its players. At times the most talented athletes are also the most tempermental. This is nothing new. If that's the case, why can't the Eagles get the most from their most talented receiver?